This vintage color postcard depicts Harman’s Kentucky Fried Chicken, a locally branded early franchise of Kentucky Fried Chicken operating in Phoenix, Arizona during the early 1960s. The image shows a classic mid-century roadside restaurant with bold signage, expansive parking, and exterior lighting designed to attract passing motorists—an architectural style closely associated with America’s postwar car culture. At the time this postcard was produced, Kentucky Fried Chicken franchises were often permitted to incorporate the owner’s surname into the business name, resulting in signage such as Harman’s Kentucky Fried Chicken. This practice was common during the brand’s early expansion under Colonel Harland Sanders, before later corporate standardization phased out most locally branded names. The postcard was published by Dexter Press for the Phoenix Specialty Advertising Company and photographed by Tom Reed. Based on Dexter’s internal coding system, the card dates to circa 1963, placing it squarely in the formative era of KFC’s national growth. Evidence suggests that at least two Harman’s Kentucky Fried Chicken locations operated in Phoenix, making this card an especially interesting record of early fast-food franchising in the Southwest. The reverse is a standard Dexter Press divided-back format, printed for souvenir and promotional use. Cards like this were often sold at the restaurant or nearby tourist outlets. This postcard is in very good vintage condition. The card features a clean image with strong color and contrast. There is light corner wear consistent with age. There are no creases or tears. The reverse remains clean and legible. Overall, this is a well-preserved example that displays well (see scans).
This cabinet card is available for purchase at The History Peddler for $22.00 at auction
Interested collectors may view the listing here:
https://www.ebay.com/itm/236566876440
THE CABINET CARD GALLERY 
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