BLATZ’S MILWAUKEE BEER : ADVERTISING : ELEVEN WELL DRESSED GUYS : CABINET CARD

This cabinet card portrait features a group of eleven men posing in front of a business with a Blatz’s Milwaukee Lager Beer advertising sign hanging on the wall of the building. The men are well dressed. Apparently they are businessmen gathered for some type of meeting or get-together.  A few of the men are smoking cigars. The Blatz Brewing Comany was a major brewer in Milwaukee. It operated from 1851 through 1959. The company developed from the John Braun’s City Brewery.Valentin Blatz was hired by John Braun and when Braun died 1in 1851, Blatz bought Braun’s business and married Braun’s wife. Blatz was trained at breweries in Bavaria. Blatz’s Milwaukee brewery was bady damaged by a fire in 1872 but he used the disaster as an opportunity to enlarge and modernize the brewery in the rebuilding process. In 1875, Blatz developed a bottling department that allowed him to ship his beer nationally. Blatz sold his company to a British syndicate (United States Brewing Company” in 1891. He continued to lead the company until his death in 1894. He was succeeded by his son. The company was sold a couple of times before it was purchased by Pabst in 1958. Although Blatz’s Brewery was sold a few more times, the label remains in Pabst’s portfolio. This cabinet card portrait is in very good condition (see scans). 

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Buy this Vintage Cabinet Card photograph (includes shipping within the US) #5015

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$100.00

 

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Buy this Vintage Cabinet Card (includes International shipping outside the US) 5015

To purchase this item, click on the Pay with PayPal button below

$110.00

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Published in: on December 6, 2022 at 12:00 pm  Leave a Comment  
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THE WORLD’S FAIR PHOTO VIEW COMPANY PHOTOGRAPHS A BABY IN A PRAM IN MILWAUKEE, WISCONSIN

A cute baby looks out of her baby carriage with a look of consternation. Her safety in the pram is assured because she is wearing a safety belt. The carriage appears to be on a boardwalk although the photograph is likely taken in a studio in front of a back drop. The World’s Fair Photo View Company of Milwaukee, Wisconsin, took this photograph. The World’s Fair, officially titled the Milwaukee Industrial Exposition was held in Milwaukee in 1881. One of the officers of the exposition was Fredrick Pabst (1836-1904), the German-American brewer for whom the Pabst Brewing company was named. It is clear that this cabinet card photo was taken during, or shortly after 1881. This cabinet card portrait is certainly an interesting remnant of early Milwaukee, and early World’s Fair history.

Published in: on January 26, 2018 at 12:00 pm  Comments (2)  
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